<?xml version="1.0" encoding="UTF-8"?><!-- generator="WordPress/2.9.1" -->
<rss version="0.92">
<channel>
	<title>The Marketer's Resource</title>
	<link>http://marketing.eetimesgroup.com</link>
	<description>Engage with the global electronic engineering community.</description>
	<lastBuildDate>Tue, 08 Dec 2009 16:19:18 +0000</lastBuildDate>
	<docs>http://backend.userland.com/rss092</docs>
	<language>en</language>
	
	<item>
		<title>Call for Entries Now Open for Sixth Annual ACE Awards</title>
		<description><![CDATA[Preeminent Awards Program Recognizes Excellence in the Electronics Industry

Submissions are now being accepted for the EE Times sixth Annual Creativity in Electronics (ACE) Awards recognizing the industry&#8217;s creators of technology that demonstrate cutting-edge breakthroughs, innovation and leadership driving the global economy and influencing our daily lives.  The honors will be presented at the ACE Awards [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/12/04/call-for-entries-now-opn-for-sixth-annual-ace-awards/</link>
			</item>
	<item>
		<title>Building a Better Co-op Marketing Program</title>
		<description><![CDATA[
Webinar Brought to you  by EE Times Group and Balihoo
As a product manufacturer reaching your customers through a reseller network, you know it’s critical to coordinate and leverage marketing activities with them. More than ever your marketing budgets are under scrutiny, while at the same time there’s ever-growing pressure to achieve sales goals.
This webinar is designed [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/11/10/building-a-better-co-op-marketing-program/</link>
			</item>
	<item>
		<title>EE Times Virtual Conference: Connected Devices</title>
		<description><![CDATA[
Entering a New Age of Embedded Design
 Live Event Date: November 12, 2009
EE Times, the leading resource for design decision makers in the electronics industry, brings you the 5th in its Virtual Conference series titled: Connected Devices: Entering a New Age of Embedded Devices.
In a virtual setting, attendees will be provided the opportunity to access industry [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/10/23/ee-times-virtual-conference-connected-devices/</link>
			</item>
	<item>
		<title>EE Times Many-Core Virtual Conference</title>
		<description><![CDATA[
Designing with 100 cores
Live event date: October 28, 2009
As the computing world marks the first decade in the multicore era, be part of EE Times next virtual conference where we will explore the next evolution coming: Many-Core.
Innovations in computer architecture have overcome the limits to many-core and opened the door for the efficient integration and [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/10/23/ee-times-many-core-virtual-conference/</link>
			</item>
	<item>
		<title>Marketing Best Practices White Paper</title>
		<description><![CDATA[
Courtesy of TReW Marketing
TReW Marketing brings you a collection of articles centered around Best Practices that will help you achieve the following:

Make an Impact and Work Smart with a Core Presentation 
Increase Your Product Launch Coverage



Map your Message for Effective Communication
Create a Product Position Statement
Develop Customer Case Studies
Market to Engineers

]]></description>
		<link>http://marketing.eetimesgroup.com/2009/09/15/marketing-best-practices-white-paper/</link>
			</item>
	<item>
		<title>Marketing to Engineers: 5 Research-Driven Tactics for Using Content to Generate Leads</title>
		<description><![CDATA[
Webinar Presented by: Sean Donahue &#38; Stefan Tornquist, MarketingSherpa
Prensented live on Sept 30, 2009
Marketing to engineers is a critical part of any b2b marketing strategy. Marketers who understand the needs and wants of engineers, and adapt their content and tactics accordingly, will experience a higher level of success.
This webinar will help you generate content that [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/09/15/marketing-to-engineers-5-research-driven-tactics-for-using-content-to-generate-leads/</link>
			</item>
	<item>
		<title>Lead Contact Methods Becoming Increasingly More Complicated</title>
		<description><![CDATA[Contacting sales leads used to be easy. You could email them, call them, or mail them a letter—and there was an excellent chance that one of these three contact methods would connect you to the actual person. While these three methods of contact are still the most effective, many new ways to personally interact with [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/08/31/lead-contact-methods-becoming-increasingly-more-complicated/</link>
			</item>
	<item>
		<title>EE Times Virtual Conference: LEDs and Lighting</title>
		<description><![CDATA[
Designing for long life, low power
Date: October 21,  2009
The fourth in the Virtual Conference series by EE Times, &#8220;LEDs and Lighting/Designing for Long Life, Low Power,&#8221; will offer a comprehensive resource for design engineers that need to understand LEDs, how to drive LEDs, and how LEDs fit in lighting and display applications. 

In a virtual setting, [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/08/10/ee-times-virtual-conference-leds-and-lighting/</link>
			</item>
	<item>
		<title>How to Precisely Define a &#8220;Lead&#8221; Before Marketing Begins</title>
		<description><![CDATA[Deliver Sales Leads That Your Sales Team Will Love&#8230;  
Webinar Available On Demand   
Brought to you by TechInsights &#38; MarketingSherpa
Presented by: Brian Carroll, CEO, InTouch
Learn how to develop a clear definition of what a qualified lead is prior to launching your campaign so you can deliver leads that your sales people will love.

This webinar will [...]]]></description>
		<link>http://marketing.eetimesgroup.com/2009/07/15/how-to-precisely-define-a-lead-before-marketing-begins/</link>
			</item>
	<item>
		<title>Chapter 1 of: Lead Generation for the Complex Sale</title>
		<description><![CDATA[ 
 Courtesy of MarketingSherpa    
Download the first chapter of Brian Carroll&#8217;s book, Lead Generation for the Complex Sale, free from TechInsights. The first chapter discusses the essentials of lead generation, a valuable resource for everyone looking to begin a lead generation campaign.

]]></description>
		<link>http://marketing.eetimesgroup.com/2009/07/13/chapter-1-of-lead-generation-for-the-complex-sale/</link>
			</item>
</channel>
</rss>
